Based in Ipswich in Massachusetts, Traveling Vineyards has been treating its clients to some of the best wine experiences in the world for the last 16 years. The firm brought a new, exciting, and innovative wine-tasting marketing strategy that has since revolutionized the wine industry globally. Traveling Vineyard was founded on the concept of first having clients taste the wine before making purchases so that they can make their decisions from an informed point of view.
The Whole New Sensation
The concept of Traveling Vineyard was met with a great reception from wine lovers. This reception grew to friendship and later metamorphosed into a lasting client relationship. As the company grew, it hired wine guides who have been working to reveal the whole wine experience. The guides visit homes to make free demonstrations and hold educative sessions to Traveling Vineyard’s clients about new trends within the wines industry. The sessions are not only educative but also entertaining for the wine guides are trained to give customers a long-lasting experience.
Benefits of Being a Wine Guide
Working as a wine guide under Traveling Vineyard is fun, convenient, and self-satisfying. Unlike most white-collar jobs when employees operate on a set schedule, Traveling Vineyard give its wine guides the freedom to work when convenient. The guides operate on an independent schedule. When it comes to salaries and remunerations, the guides earn on a flexible payment plan that rewards hard work than how other jobs do. The guides are trained, mentored, and given online guidance from experts at the company on a regular basis to ensure that they work best for mutual benefits.
Social Media Presence
Traveling Vineyard has embraced the social media marketing strategy. The company manages a Twitter account under the handle @TravelinVinyard. The handle has more than 2000 followers, most of whom are clients and potential clients, and has made over 2000 tweets. The tweets convey messages regarding wines and the company at large, with pictures of sweet-appearing bottles of wine dominating the timeline. The same kind of posts can be seen on the company’s Facebook page.